Digital Content Creation
Trident Seafoods
Challenge
Trident Seafoods needed to fill their seasonal positions across multiple markets on a tight timeline, reaching candidates from diverse cultural and linguistic backgrounds through the channels most relevant to each community.
Approach
Amico developed a multi-channel recruitment campaign combining paid social media, community organization outreach, hiring event support, and digital advertising. Market research shaped targeting decisions, and all materials were adapted for both in-person and online recruitment.
Outcome
Trident Seafoods hired 3,000 workers in 45 days.
Client Name
Challenge
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Approach
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Outcome
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